Regardless of how many websites you’ve designed, how your site looks when you are done is an important element, perhaps the most important. If your website is easy to navigate, aesthetically pleasing, and packed with great content, your visitors will be more likely to pay a repeat visit. In order to view some web design advice to assist you in creating a beautiful, effective website, continue reading.
Use the proper graphic tools for web design. PNGs are currently the best standard for graphics online. Consider PNG files for non-photographic images, text buttons or screenshots that require over 256 colors. If not, use a GIF. You can use Jpegs for photos.
When you are creating graphics or photos for your website, be sure to keep the file size small. If your graphics are too large, your page will load slowly and your visitors will leave. You can find many free or inexpensive graphics programs online that will optimize your images before you load them to your website.
Don’t force users to install strange BHOs. Many tech-savvy users won’t do it. Common offenders include unusual video players, image viewers, and platforms for interactive games. For most standard use cases, there is a trusted plugin, such as Windows Media Player or even Flash) that will do what you want without driving away users.
Break up long text blocks. Having a huge wave of text is unnecessary for any site, especially when you can break it up by using images, or even separating it into different pages. Boring your viewers will only make them leave, so keep things as simple and fresh as possible.
Educate yourself with regard to shortcuts, and make ample use of them. Nearly everything in web design has a shortcut, and if you check them out carefully, you can find quicker ways to accomplish most items. You can even learn HTML codes that will allow for quick changes across all your pages without needing to redo them one by one.
A great way to get repeat visitors to your site, is by having them subscribe to your newsletter. Giving your customers the opportunity to receive promotions, updates, or other news in their inboxes can encourage them to return. Put the form in a convenient sidebar, and track the users who subscribe. You should then only send your newsletter to people who have requested it, or individuals could sue you for unsolicited emails.
To help your visitors be able to easily read your site, you should design it using contrasting colors. If you use colors that contrast, it makes the text stand out. If you have black text with a black background you will not be able to see the information, but if you have black text with a white background it becomes simple to read.
Keep your education ongoing. Websites are constantly changing, every day, and if you stop learning new things, you may find yourself falling behind the pack with your designs. Try to convince yourself to learn one new thing each day, be it programming a new background, or a simple HTML setup.
Apply these tips to create a website your potential customers will find appealing and interesting. Being able to reliably accomplish this will enable your business to profit in the long run.